Generate Verified Leads with Guaranteed Results
Reach your ideal audience and capture net-new leads with campaigns that deliver the exact number of qualified leads you need, all carefully matched to your target audience. Every lead is an active decision-maker engaging with relevant B2B content, feeding your pipeline and driving measurable ROI.
Career Center Targeted Marketing and Advertising
Targeted marketing and advertising is a dynamic way to not only capture job seekers but also allows you to re-capture — or retarget— people who visit your career center after they leave your site and are surfing the web. Through targeted job enhancements, you can entice these job seekers back to your employer’s listings by showing them display ads that remind them about the exciting opportunities they saw on your career portal.
Qualified Leads. Guaranteed Delivery. Verified Data. Measurable ROI.
Our performance-based campaigns ensure every lead counts. Each campaign guarantees the qualified leads you specify, carefully matched to your audience and tied to meaningful engagement, so your marketing efforts translate directly into results.
Guaranteed delivery of the exact number of qualified leads you specify.
Lead-level reporting gives visibility into conversions and ROI.
Dynamic verification ensures leads are accurate, actionable, and meet your target criteria.
Multi-channel distribution maximizes audience reach and engagement across platforms.
How Lead Guarantee Campaigns Work
Each campaign delivers the number of qualified leads you specify, ensuring you receive only leads that match your target audience and actively engage with your content. Our approach builds on your existing campaigns to amplify engagement, fill your pipeline with the right contacts, and drive measurable ROI.
Step 1
Targeted Engagement:
Native ad units place your content directly in front of your audience.
Step 2
Gated Content:
Users register to access your asset, submitting first-party information.
Step 3
Verified Leads:
Each lead is dynamically validated for email, phone, postal address, title, company, and fraud detection.
Amplify Your Reach Across Multiple Channels
Your campaign is amplified across a variety of highly effective channels to maximize visibility and engagement.
Publisher Websites
Over 15k sites deliver content to targeted audiences through contextual placements.
RevResponse.com Platform
Publishers promote B2B content programmatically via native ads.
Resource Libraries
TradePub.com curates 10k+ pieces across 300 industries with co-branded, audience-focused sites.
Expert Blogs
Publisher- or influencer-owned blogs promote branded content relevant to their readers.
Newsletters
Sent by publishers and bloggers to promote content to targeted audiences.
Targeted Emails
Delivered to pre-qualified, opted-in contacts based on audience behavior.
Social Media
Twitter/X, LinkedIn, and Facebook help drive engagement based on buyer behavior.
SEM
Leverage one of the largest libraries of B2B buyer-oriented content online.
RSS Feeds
Category-specific feeds on TradePub.com and publisher sites.
Mobile
Fully responsive content, downloadable and viewable on mobile devices; 30% of B2B buyers engage on mobile.
Verified Leads You Can Trust
Every lead you receive is carefully validated and fully aligned with your target criteria,
giving you confidence that your pipeline is filled with decision-makers who matter.
- Email syntax and domain verification
- Phone checked against invalid number databases
- Postal addresses verified via USPS
- Title and company verified against LinkedIn and internal databases
- Predictive fraud detection ensures only accurate leads
Content Submission Guidelines
Ensure your content meets our specifications so it can be published successfully and reach your target audience.
Required Content Elements:
- Content Title/Headline: Up to 200 characters
- Content Tagline: Up to 500 characters
- Content Abstract: Up to 6,000 characters
- Company Logo: 800 x 450 pixels, JPG/PNG/GIF, max 200 KB
- Content Cover Image: 1200 x 1555 pixels, JPG/PNG/GIF, max 1 MB
Campaign Information:
- Company Name
- Content Destination URL – link where the submitted lead form will direct
- Required Form Fields:
- Recommended: First Name, Last Name, Work Email
- Optional: Work Phone, Job Title, Company Name, Company Size, Company Industry, Company Address