Naylor Acquires TechMedia

Bringing associations better access to world-class digital marketing content

Naylor Association Solutions has announced the acquisition of TechMedia, the leading producer of digital marketing conferences in the United States. TechMedia’s 20 Digital Summit conferences bolsters Naylor’s already-strong portfolio of custom member communications, event management, software-as-a-service (SaaS) and association management services.

Founded in 2001 in North Carolina, TechMedia produces 20 conferences annually through its Digital Summit series.
These multi-day conferences focus on digital marketing and marketing technology, and incorporate sponsor exhibitors plus top-flight networking with brand marketers, digital strategists and entrepreneurs.
TechMedia also produces ancillary products for digital marketers including single-day workshops, webinars and a variety of online content.

OUR SOLUTIONS

Designed to maximize member engagement and revenue generation – Naylor’s solutions are customized to meet the unique needs of each client.

Member Communications

Generate more revenue and better engage members with meaningful content.

See How

Career Center Solutions

Be your industry’s go-to destination for career growth.

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Event Management

Achieve more member participation, exhibitor sales, and effortless events.

Elevate Your Events

AMS Solutions

Empower your members and organization with easy, effective AMS solutions.

See How

Learning Solutions

Maximize your content and create deeper engagement with your members.

Maximize Your Content

Association Management

Increase operational bandwidth with scalable association management services.

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OUR CLIENTS

Naylor's solutions are customized to the unique needs of each client, and are designed to maximize member engagement and revenue generation.

1800

clients do business with Naylor

$

750 M

in non-dues revenue shared with our clients over the past 20 years

110

industries represented

CLIENTS WE WORK WITH

Testimonials

“Naylor has been an excellent partner in providing very professional, diligent services. Their sales staff is careful in working with us, which is important because ABA has important relationships with vendors that Naylor is selling ad space to and we don’t want to step on each other’s toes. They are very cooperative and customer-focused, always making sure we’re happy.”

Charlotte F. Birch, Senior Vice President, Member Communications, American Bankers Association

We currently use Naylor for print and digital [communications]. The results have been fantastic. We added an extra issue of the magazine and enhanced our digital presence, with rave reviews from our members. Our revenue has grown each year, with a 22% increase in 2015. Our magazine holds an 87% advertiser renewal rate. I would highly recommend Naylor to any company or association.

Jean Godwin, Executive VP & General Counsel, American Association of Port Authorities (AAPA)

The experience was very positive and I was glad to partake in the event! I was personally impressed with the quality of candidates, specifically the fact that they took time to research our opportunities online, and had a clear purview of what lines of business interest them.

Laura Vaccaro, HR Recruiter, TD Bank

“When we engaged Naylor, we were told they could facilitate all of our needs from design and hosting to ongoing support, and that they would be our ‘one stop shop’ for issue resolution. Having a single vendor was the first priority for us.”

Phil Newsum, Executive Director at Association of Diving Contractors International (ADCI)

The Latest from Association Adviser

How to Succeed at Association Sales: The First Step

How does an association start and build a sales department?

This question is a big one to answer, but making the decision to build a sales department in your association – either on your own or by outsourcing to a company like Naylor – has the potential to pay off in big ways. Although it is hard work, the reward of a higher earning potential for your association is worth it.

Here’s How to Start