Bright Spots, Big Challenges
Download Our 2021 Association Communication Benchmarking Report
Now in it's 10th year, our annual Association Communications Benchmarking Report reveals that association communicators reached an almost frenzied-level of communication across print, online, social and video in the last year - largely fueled by the pandemic. But as in past years, they struggle to effectively articulate membership value and customize messaging for different members.
If need to know how your association communications are performing compared to your peers, this free report offers the insights you need to benchmark your activities while guiding you and your staff toward a more balanced portfolio of communication options.Download Here
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Naylor's solutions are customized to the unique needs of each client, and are designed to maximize member engagement and revenue generation, particularly in today's ever-changing environment.
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CLIENTS WE WORK WITH
“Naylor has been an excellent partner in providing very professional, diligent services. Their sales staff is careful in working with us, which is important because ABA has important relationships with vendors that Naylor is selling ad space to and we don’t want to step on each other’s toes. They are very cooperative and customer-focused, always making sure we’re happy.”
Charlotte F. Birch, Senior Vice President, Member Communications, American Bankers Association
We currently use Naylor for print and digital [communications]. The results have been fantastic. We added an extra issue of the magazine and enhanced our digital presence, with rave reviews from our members. Our revenue has grown each year, with a 22% increase in 2015. Our magazine holds an 87% advertiser renewal rate. I would highly recommend Naylor to any company or association.
Jean Godwin, Executive VP & General Counsel, American Association of Port Authorities (AAPA)
The experience was very positive and I was glad to partake in the event! I was personally impressed with the quality of candidates, specifically the fact that they took time to research our opportunities online, and had a clear purview of what lines of business interest them.
Laura Vaccaro, HR Recruiter, TD Bank
“When we engaged Naylor, we were told they could facilitate all of our needs from design and hosting to ongoing support, and that they would be our ‘one stop shop’ for issue resolution. Having a single vendor was the first priority for us.”
Phil Newsum, Executive Director at Association of Diving Contractors International (ADCI)