Share Association and Industry News, Create Connections and
Increase Engagement
Save staff time, enhance member benefits and drive non-dues revenue with a professional quality eNewsletter.
Naylor’s association eNewsletters create invaluable connections with your members. Our content-rich digital newsletters provide a mix of association and industry news, boosting member engagement and creating an appealing opportunity for advertisers.
Uniquely Branded to Your Association
Cookie cutter templates don’t work in today’s environment. We develop a custom template that reinforces your unique brand and is always mobile and tablet-friendly.
Content is Managed to Your Specifications
Log on to your very own communication portal – custom designed by Naylor Association Solutions – that allows you to control the content of your eNewsletter. We provide as much editorial support as you need. From simply proofreading to taking 100% control of the content, Naylor will make sure your content needs are met.
Monetization Means No Cost for You, and More Non-Dues Revenue
As an advertiser-supported medium, your new eNewsletter is produced and distributed to your members free of charge and provides your association with an additional source of non-dues revenue.
Integration and Archiving Drive Traffic and Engagement
Linking to your other online communications is good for search engine optimization and for your advertisers. Every issue is also archived – ensuring continued engagement with members.
Measurable Results Keep You Abreast of Audience and Reader Behavior
Gain important knowledge about your audience with our state of-the-art reporting system that allows you to track important metrics such as opens, links clicked and bounces.