Podcast: Leading Through Service

Senior Director of Member Relations & Engagement
of Atlanta Apartment Association
In the latest episode of the Association Adviser Podcast, host Christine Shaw, CEO of Naylor Association Solutions, sits down with Shan Haugabrook, CNP, Senior Director of Member Relations & Engagement at the Atlanta Apartment Association, to explore how service-driven leadership can transform associations. Shan’s approach focuses on putting service and connection at the heart of leadership to foster long-term growth and member engagement.
Recognized for her impact by both the GSAE and ASAE, Shan shares key strategies that go beyond formal titles, emphasizing the value of leading through service and genuine support for members. With her extensive background in association management and her commitment to creating meaningful experiences, Shan’s insights are crucial for leaders looking to strengthen their organizations from the inside out.
In this episode, Shan discusses practical ways to build thriving associations through personalized communication, value-driven programming, and collaborative environments. You’ll learn how to inspire your team, deepen member relationships, and create service initiatives that resonate beyond the present.