Online Ad Specifications

Make the most of your online ads



If you have questions or encounter problems that can’t be answered by this site, please call us at (800) 665-2456 and ask for one of our digital services representatives.

Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this, or any advertising.  Naylor, LLC assumes no liability whatsoever to the website posting except to the extent of repairing any information, if it has been input with incorrect content.  Naylor, LLC reserves the right to discontinue this or any ad from the site, or, to discontinue the site.  Any invoice shall be paid upon receipt or Naylor, LLC may take any action to mitigate non-payment.  Overdue charges may be added to outstanding invoices at the rate of 2% per month compounded to yield 26.82% per year as damages for breach of contract.  All returned checks shall have a charge of $35.00 added to the invoice amount.  Acceptance of this contract is subject to the approval of the association.  The advertiser represents that they have the rights to use any artwork supplied to Naylor, LLC in the manner contracted.  Advertisers will be billed upon Effective Date/Go-Live Date.  All digital advertising sales are final, and no refunds will be issued.

Paid Search Disclosures

As part of our integrated marketing efforts to promote online buyers’ guides and select websites, Naylor creates and manages paid search campaigns through Google AdWords, Bing Ads, and other search engine and social media platforms. The scope of these campaigns is determined jointly by the association and its project team.

We strive to provide our clients with clear and honest information about paid search campaigns that may contribute to their media’s exposure and use. Please click on the links below to our most frequently used platforms’ ad disclosures to learn more about these platforms:

Google AdWords Advertiser Guide

Advertiser Guide update

Information about the Yahoo Bing Network

Twitter Advertising Terms

If you have questions about your campaign(s) or about the above platforms, please contact your Naylor representative or Naylor’s manager for online marketing.