GAINESVILLE, Fla. — Naylor, LLC, North America’s leading provider of media and event management solutions for associations, announces the acquisition of Global Exchange Events (GEE), a leading producer of appointment-based “exchange events” located in Darien, CT. In 2012 GEE produced 10 exchange events and is planning a minimum of 13 in 2013.
“Adding exchange event expertise and capability is a logical extension of the Naylor menu of print, digital and event offerings, and we now have market-leading expertise in what is a rapidly emerging type of event,” says Alex DeBarr, Naylor President and CEO. “Exchange events can be a high value offering for associations and their members and supplier members. It brings industry leading suppliers together with key members in a model that can include strong non-dues revenue opportunities.”