{"id":8469,"date":"2019-01-16T22:23:38","date_gmt":"2019-01-16T22:23:38","guid":{"rendered":"https:\/\/www.naylor.com\/associationadviser\/?p=8469"},"modified":"2020-01-15T17:40:10","modified_gmt":"2020-01-15T17:40:10","slug":"a-short-history-of-naylor-career-solutions","status":"publish","type":"post","link":"https:\/\/www.naylor.com\/associationadviser\/a-short-history-of-naylor-career-solutions\/","title":{"rendered":"A Short History of Naylor Career Solutions"},"content":{"rendered":"
\"Joe
Joe Rosensteel,\u00a0vice president of digital\u00a0product development\u00a0for Naylor Career Solutions<\/em><\/figcaption><\/figure>\n

Boxwood Technology started in 1997 as a way for John Bell\u2019s recruitment company, Bell and Associates, to find more candidates for tough-to-fill mainframe engineering\u00a0positions. We built an online platform that gave him a place to post job openings and vet qualified\u00a0candidates\u00a0before he would package them up and present each to a hiring\u00a0company.<\/p>\n

John saw that you could reach a much larger recruit pool in a cheaper way through the internet, so he put the job listings for his customers online, and the r\u00e9sum\u00e9s came to his recruiting agents\u2019 desks instead of those agents having to do the legwork of finding people to apply.<\/p>\n

\"John
John Bell, founder of Boxwood Technology<\/em><\/figcaption><\/figure>\n

In the beginning, any legitimate\u00a0job seeker would get a pin on a large U.S. map we had on the wall representing where each was located. (We would also have ads disguised as r\u00e9sum\u00e9s sent to us. Those spammers were hoping we\u2019d post their \u201cr\u00e9sum\u00e9\u201d and get free exposure for their product on our job boards.)\u00a0It was amazing watching the growth of our job board in those early days as the map quickly filled up from coast-to-coast until we could no longer keep up with the volume of job seekers registering.<\/p>\n

\"An
An original DirectJobs job board<\/em><\/figcaption><\/figure>\n

 <\/p>\n

Bell and Associate\u2019s online presence was called\u00a0\u201cBellnationwide.com\u201d and was so\u00a0successful\u00a0it was able to fund a new\u00a0venture where we took the platform we had built for Bell Nationwide and modified it to work for any company that wanted to fill jobs using the internet. We called this foray\u00a0into the job board business a\u00a0\u201ccorporate career center.\u201d<\/p>\n

Our first employer to use the platform was Sinclair Broadcasting. Overnight, we went from a single instance of our application to supporting 45 sites that covered all of Sinclair\u2019s television stations at the time. We were producing Software as a Service (SaaS) before that term existed. Commercial job boards like Monster weren\u2019t around in the late 90s when Bell Nationwide was working on this technology, so companies would come to us for help managing the posting and promotion of their job openings.<\/p>\n

The corporate career center eventually morphed into a full-fledged, revenue-generating job board model we called Directjobs. We offered a custom branded platform to both\u00a0commercial and association clients. When selling our job board tech to potential customers, our slogan was,\u00a0\u201cRome was not built in a day but your career center could be.\u201d John\u2019s favorite sales trick was to use our easily\u00a0configurable\u00a0system to create and show off a customized job platform for a company\u00a0while on the phone with them<\/em>.<\/p>\n

Soon, demand for these job boards that spanned companies within an industry eclipsed demand for individual employer job boards. We pivoted our business model once more to focus on providing the technology behind job boards while giving employers the tools to manage job listings on their own, instead of managing a job board on their behalf. \u00a0In the process, we became Boxwood Technology to reflect our more broad focus on providing technology-sourced recruiting tools. We eventually expanded our offerings to include physical and virtual career fairs, career center networks, mentoring tools and more.<\/p>\n

\"BoxwoodWhen Boxwood started, we had a map of the U.S. tacked up in the office. Every time a new job seeker would register, we\u2019d review their r\u00e9sum\u00e9 and if they were a legitimate job seeker, add it\u00a0to our job boards and put a pin in the map where they were located. (We would also have ads disguised as resumes sent to us. Those spammers were hoping we\u2019d post their \u201cr\u00e9sum\u00e9\u201d and get free exposure for their product on our job boards.) Today we have tens of millions of job seekers, but in the beginning we had enough that marking them by pin was manageable.<\/p>\n

At the beginning we really only had one competitor emerge. They started by copying our code base and we know that because we would put Easter eggs<\/a>\u00a0in our code to see if the egg would be replicated on their product. Our Easter eggs would be strings of letters and numbers that looked important to the overall page, but were in fact\u00a0nonsense and\u00a0didn\u2019t have an effect on the public-facing look of the job board. And we did<\/em> see it in their code when we\u2019d look at the page source on their product. That was true validation: We knew we were leading if our closest competition was copying what we did.<\/p>\n

We didn\u2019t sue \u2013 John Bell didn\u2019t want to waste time or money on legal action. He would just pick up the phone and call the competitor and tell them to knock it off. They\u2019d say, \u201cWe don\u2019t know what you\u2019re talking about!\u201d John would hang up, and then this conversation would repeat itself a couple months later. I think they still steal our product concepts, but at least they appear to be writing their own stuff now.<\/p>\n

\"Boxwood,<\/p>\n

In late 2013, Naylor acquired Boxwood Technology and we became Naylor Career Solutions. To this day our job boards and reputation remain the gold standard in the industry.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Naylor Career Solutions technically began as Bell Nationwide in 1997. Read how the company sent boxwood plants to every client, pinned all of its job seekers on a giant map, and evolved into the job board provider it is today.<\/p>\n","protected":false},"author":185,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1493,6],"tags":[782,176,1494,615],"class_list":["post-8469","post","type-post","status-publish","format-standard","hentry","category-50-for-50","category-technology","tag-boxwood","tag-careers","tag-naylor-50th-anniversary","tag-online-career-centers"],"acf":[],"yoast_head":"\nA Short History of Naylor Career Solutions - Association Adviser<\/title>\n<meta name=\"description\" content=\"Naylor Career Solutions technically began as Bell Nationwide in 1997. 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