{"id":749,"date":"2013-01-03T21:18:56","date_gmt":"2013-01-03T21:18:56","guid":{"rendered":"http:\/\/staging.naylornet.com\/associationadvisor\/?p=749"},"modified":"2013-01-03T21:18:56","modified_gmt":"2013-01-03T21:18:56","slug":"749","status":"publish","type":"post","link":"https:\/\/www.naylor.com\/associationadviser\/749\/","title":{"rendered":"Best of the Web December 2012"},"content":{"rendered":"

@RosabethKanter<\/a>: Success steps: Show up. Speak up. Team up. Never give up. Lift others up. Things will look up. #assnchat<\/p>\n

@AssociationHQ:\u00a0<\/a>What\u00a0#eventprofs<\/a> can learn from tailgating partieshttp:\/\/ow.ly\/g507v\u00a0<\/a>#assnchat<\/a><\/p>\n

@google:\u00a0<\/a>What captured our attention in 2012? See this year through the eyes of Google Search at\u00a0http:\/\/google.com\/zeitgeist\u00a0<\/a>#zeitgeist2012<\/a><\/p>\n

 <\/p>\n

Infographic: How to Measure Facebook and Twitter ROI<\/a><\/div>\n
Kristin Piombino<\/div>\n
Graphic from InventHelp<\/div>\n
<\/div>\n
Seventy-three percent of CEOs think marketers lack business credibility and 77 percent believe marketers don’t talk about what really matters\u2014sales. If this sounds like your CEO, it’s clearly time to find a way to measure the return on investment (ROI) of all those hours you dedicate to social media.<\/p>\n
Extreme Makeover: Association Edition<\/a><\/div>\n
Amy Drew Thompson<\/div>\n
Connections, AGC Georgia<\/div>\n
<\/div>\n<\/div>\n
Outdated bylaws, an 80-year-old logo and a cumbersome process meant a major overhaul for one Georgia association. Here’s how AGC Georgia made an extreme makeover happen.<\/div>\n
Copy and Paste Drives Sharing<\/a><\/div>\n
eMarketer<\/div>\n
Despite the ubiquity of fancy social sharing buttons, old-fashioned copy-and-paste is still a preferred method of sharing content 82 percent of the time. Does this mean social sharing buttons are obsolete?<\/div>\n
Mindfully Building Association Networks<\/a><\/div>\n
Shelly Alcorn, CAE<\/div>\n
Association Subculture<\/div>\n
The attached video byTiffany Shlain makes the point that this point in time is like every other in that we need to ask ourselves if what we are building is a beautiful place to be or not. Each interaction in this Twitterfied world has consequences for ourselves and our mental well-being. We have the responsibility to make good choices about what we build and make it uplifting instead of destructive and engaging without being overwhelming. Can you say the same about the networks you have in your memberships?<\/div>\n
<\/div>\n
Happy Holidays From Naylor<\/a><\/div>\n
We couldn’t resist sharing our holiday card with you!<\/div>\n

 <\/p>\n

Visit Us at These Important Industry Events<\/h3>\n

 <\/p>\n

\n

BOMA Winter Meeting and National Issues Conference<\/a>
\nJanuary 18 \u2013 21, 2013<\/p>\n

 <\/p>\n

Texas Society of Association Executives 2012 Southwest Showcase<\/a>
\nJanuary 24, 2013<\/p>\n

<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

@RosabethKanter: Success steps: Show up. Speak up. Team up. Never give up. Lift others up. Things will look up. #assnchat @AssociationHQ:\u00a0What\u00a0#eventprofs can learn from tailgating partieshttp:\/\/ow.ly\/g507v\u00a0#assnchat @google:\u00a0What captured our attention in 2012? See this year through the eyes of Google Search at\u00a0http:\/\/google.com\/zeitgeist\u00a0#zeitgeist2012   Infographic: How to Measure Facebook and Twitter ROI Kristin Piombino Graphic from […]<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-749","post","type-post","status-publish","format-standard","hentry","category-best-of-the-web"],"acf":[],"yoast_head":"\nBest of the Web December 2012 - Association Adviser<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.naylor.com\/associationadviser\/749\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best of the Web December 2012 - Association Adviser\" \/>\n<meta property=\"og:description\" content=\"@RosabethKanter: Success steps: Show up. 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