{"id":353,"date":"2012-11-05T09:33:49","date_gmt":"2012-11-05T09:33:49","guid":{"rendered":"http:\/\/www.naylor.com\/associationadviser\/index.php\/2012\/11\/05\/newsletter27203_353\/"},"modified":"2012-11-05T09:33:49","modified_gmt":"2012-11-05T09:33:49","slug":"newsletter27203_353","status":"publish","type":"post","link":"https:\/\/www.naylor.com\/associationadviser\/newsletter27203_353\/","title":{"rendered":"Majority of associations now making at least portions of live events available to virtual attendees"},"content":{"rendered":"<p><span style=\"FONT-SIZE: 10pt\"><span style=\"FONT-STYLE: italic; FONT-SIZE: 10pt\">By <\/span>Association Adviser <span style=\"FONT-STYLE: italic; FONT-SIZE: 10pt\">staff<\/span><\/p>\n<p>\t\tThe latest <span style=\"FONT-STYLE: italic; FONT-SIZE: 10pt\">Association Adviser <\/span><span style=\"FONT-STYLE: italic; FONT-SIZE: 10pt\"><span style=\"FONT-SIZE: 12pt\">e<\/span>n<\/span><span style=\"FONT-STYLE: italic; FONT-SIZE: 10pt\">ews<\/span> reader poll revealed robust adoption of virtual attendance options for North American Associations. In perhaps the latest example of innovation in a tight economy, nearly two in five (38 percent) respondents said they now offer all of their program content, networking and keynote presentations to members who cannot attend their live events in person. <br \/>\n\t\t<\/span><\/p>\n<p><span style=\"FONT-SIZE: 10pt\">An additional 20 percent of respondents told us they&rsquo;re offering selected learning sessions of their live events to virtual attendees. What&rsquo;s more, nearly one in four respondents (23 percent) told us they plan to offer a virtual attendance option within 12 months. <\/span><\/p>\n<p><span style=\"FONT-SIZE: 10pt\">Nearly 100 <span style=\"FONT-STYLE: italic; FONT-SIZE: 10pt\">Association Adviser <\/span><span style=\"FONT-STYLE: italic; FONT-SIZE: 10pt\"><span style=\"FONT-SIZE: 12pt\">e<\/span>n<span style=\"FONT-SIZE: 12pt\"><\/span>ews<\/span><span style=\"FONT-STYLE: italic; FONT-SIZE: 10pt\"> <\/span>readers had responded to the poll as of press time.<\/span><\/p>\n<p><span style=\"FONT-SIZE: 10pt\">To what extents are you making your live events availab<span style=\"FONT-SIZE: 10pt\">le to virtual attendees?<\/span><\/span><\/p>\n<p><img decoding=\"async\" style=\"WIDTH: 486px; HEIGHT: 271px\" alt=\"\" src=\"http:\/\/www.naylornetwork.com\/NAY-ADVISER\/assets\/aaenewssept2011didyouknow.png\" \/><span style=\"FONT-STYLE: italic\"><\/span><\/p>\n<p><span style=\"FONT-STYLE: italic\"><br \/>\n\t\t<\/span><span style=\"FONT-SIZE: 10pt\">The latest reader survey results are very consistent with our <a href=\"https:\/\/ssl.naylor.com\/benchmarking\/\" target=\"_blank\">2011 Association Communication Benchmarking Report<\/a> in which 57 percent of the 700 responding associations told us they&rsquo;re either offering virtual attendance to their live events now, or plan to do so within 12 months.<br \/>\n\t\t<\/span><\/p>\n<p><span style=\"FONT-SIZE: 10pt\">Although the American Society of Association Executive (ASAE) did not offer a virtual attendance option at its recent annual conference and expo in St. Louis as it did in 2010, both CEO John Graham and CIO Reggie Henry told us they&rsquo;re still tinkering with the &#8220;right business model,&#8221; and expect to offer some form of virtual attendance in the near future, most likely with a mobile twist.<\/span> <\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our latest reader poll revealed robust adoption of virtual attendance options for North American Associations. In perhaps the latest example of innovation in a tight economy, nearly two in five (38 percent) respondents said they now offer all of their program content, networking and keynote presentations to members who cannot attend their live events in person. <\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[],"class_list":["post-353","post","type-post","status-publish","format-standard","hentry","category-did-you-know"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Majority of associations now making at least portions of live events available to virtual attendees - Association Adviser<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.naylor.com\/associationadviser\/newsletter27203_353\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Majority of associations now making at least portions of live events available to virtual attendees - Association Adviser\" \/>\n<meta property=\"og:description\" content=\"Our latest reader poll revealed robust adoption of virtual attendance options for North American Associations. In perhaps the latest example of innovation in a tight economy, nearly two in five (38 percent) respondents said they now offer all of their program content, networking and keynote presentations to members who cannot attend their live events in person.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.naylor.com\/associationadviser\/newsletter27203_353\/\" \/>\n<meta property=\"og:site_name\" content=\"Association Adviser\" \/>\n<meta property=\"article:published_time\" content=\"2012-11-05T09:33:49+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.naylornetwork.com\/NAY-ADVISER\/assets\/aaenewssept2011didyouknow.png\" \/>\n<meta name=\"author\" content=\"Association Adviser staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Association Adviser staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/\"},\"author\":{\"name\":\"Association Adviser staff\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#\\\/schema\\\/person\\\/3295b0ebb50ab785127c67672b4314ed\"},\"headline\":\"Majority of associations now making at least portions of live events available to virtual attendees\",\"datePublished\":\"2012-11-05T09:33:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/\"},\"wordCount\":259,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.naylornetwork.com\\\/NAY-ADVISER\\\/assets\\\/aaenewssept2011didyouknow.png\",\"articleSection\":[\"Did You Know?\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/\",\"url\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/\",\"name\":\"Majority of associations now making at least portions of live events available to virtual attendees - Association Adviser\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.naylornetwork.com\\\/NAY-ADVISER\\\/assets\\\/aaenewssept2011didyouknow.png\",\"datePublished\":\"2012-11-05T09:33:49+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#\\\/schema\\\/person\\\/3295b0ebb50ab785127c67672b4314ed\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/newsletter27203_353\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.naylornetwork.com\\\/NAY-ADVISER\\\/assets\\\/aaenewssept2011didyouknow.png\",\"contentUrl\":\"http:\\\/\\\/www.naylornetwork.com\\\/NAY-ADVISER\\\/assets\\\/aaenewssept2011didyouknow.png\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#website\",\"url\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/\",\"name\":\"Association Adviser\",\"description\":\"Leadership Strategies &amp; 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