{"id":337,"date":"2012-11-05T09:33:49","date_gmt":"2012-11-05T09:33:49","guid":{"rendered":"http:\/\/www.naylor.com\/associationadviser\/index.php\/2012\/11\/05\/newsletter27206_337\/"},"modified":"2012-11-05T09:33:49","modified_gmt":"2012-11-05T09:33:49","slug":"newsletter27206_337","status":"publish","type":"post","link":"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/","title":{"rendered":"Best of the Web: November 2011"},"content":{"rendered":"<p><a href=\"http:\/\/www.socialbrite.org\/2011\/10\/06\/12-ways-to-develop-a-loyal-community-for-your-blog\/\" target=\"_blank\">12 Ways to Develop a Loyal Community for Your Blog<br \/>\n<\/a>Debra Askanase<br \/>\nSocialBrite<br \/>\nTwelve short steps to cultivating content and conversation that will stimulate your members and encourage greater participation on your blog.<\/p>\n<div>\n<p><a href=\"http:\/\/markjgolden.com\/2011\/10\/13\/stop-competing\" target=\"_blank\">Stop Competing<br \/>\n<\/a><span style=\"font-size: 10pt;\">Mark J. Golden<br \/>\n<\/span><span style=\"font-size: 10pt;\">Golden&#8217;s Rules for Associations<br \/>\n<\/span><span style=\"font-size: 10pt;\"><span style=\"font-size: 10pt;\">In our quest to become more businesslike, or more competitive with for-profit vendors of services, information and product, are associations voluntarily sacrificing the very thing that makes them uniquely competitive in a world of expanding options for consumers?<\/span><\/span><\/p>\n<p><span style=\"font-size: 10pt;\"><a href=\"http:\/\/www.washingtonpost.com\/business\/capitalbusiness\/associations-show-signs-of-recovery\/2011\/10\/31\/gIQABJ7CtM_story.html\" target=\"blank\">Associations Show Signs of a Comeback<br \/>\n<\/a><\/span><span style=\"font-size: 10pt;\">Catherine\u00a0Ho<br \/>\n<\/span><span style=\"font-size: 10pt;\">The Wall Street J<\/span><span style=\"font-size: 10pt;\">ournal<br \/>\n<\/span><span style=\"font-size: 10pt;\">After two years of membership losses, budget cutbacks and a scaling back of annual conventions and expos, many professional and trade associations are staging a cautious comeback.<\/span><\/p>\n<\/div>\n<p><span style=\"font-size: 10pt;\"><a href=\"http:\/\/www.washingtonpost.com\/business\/capitalbusiness\/associations-show-signs-of-recovery\/2011\/10\/31\/gIQABJ7CtM_story.html\" target=\"_blank\">@SHRM<\/a><\/span> <span style=\"font-size: 10pt;\">Laroche: mentoring, someone explaining the unwritten rules of an organization, is essential. #shrmdivcon <\/span><\/p>\n<p><a href=\"http:\/\/www.twitter.com\/affiniscape\" target=\"_blank\">@affiniscape<\/a> <span style=\"font-size: 10pt;\">Something to consider! &#8220;10 Things Prospective Volunteers Worry About Before They Join&#8221; <a href=\"http:\/\/t.co\/9ovIrRJG\" target=\"_blank\">http:\/\/t.co\/9ovIrRJG<\/a> #assnchat<\/span><\/p>\n<p><a href=\"http:\/\/www.twitter.com\/kikilitalien\" target=\"_blank\">@kikilitalien<\/a> <span style=\"font-size: 10pt;\">Is your association struggling with whether to focus on a web-based app or a mobile app? What app questions do you have? #assnchat<\/span><\/p>\n<p><span style=\"font-size: 10pt;\"><span style=\"font-size: 10pt;\">Follow Naylor on <a href=\"http:\/\/www.facebook.com\/naylorllc\" target=\"_blank\">Facebook<\/a> and <a href=\"http:\/\/www.twitter.com\/naylorllc\" target=\"_blank\">Twitter<\/a>!<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-size: 10pt; font-weight: bold;\">Visit Naylor at These Important Industry Gatherings<\/span><\/h3>\n<div><a href=\"http:\/\/m360.gsae.org\/event.aspx?eventID=20306&amp;instance=0\" target=\"_blank\"><span style=\"font-family: Arial; font-size: 10pt; font-weight: bold;\">Georgia Society of Association Executives Annual Luncheon &amp; Tradeshow<\/span><\/a><\/div>\n<div style=\"font-family: Arial;\"><span style=\"font-size: 10pt;\">Nov. 16, 2011<br \/>\n<a href=\"http:\/\/calsae.affiniscape.com\/displaycommon.cfm?an=1&amp;subarticlenbr=227\" target=\"_blank\"><br \/>\n<\/a><\/span><\/div>\n<div style=\"font-family: Arial;\"><span style=\"font-size: 10pt;\"><span style=\"font-size: 10pt; font-weight: bold;\"><a href=\"http:\/\/calsae.affiniscape.com\/displaycommon.cfm?an=1&amp;subarticlenbr=227\" target=\"blank\">California Society of Association Executives Season Spectacular<\/a><br \/>\n<\/span>EXCHANGE: The CalSAE Appointment Show<\/span><\/div>\n<div style=\"font-family: Arial;\"><span style=\"font-size: 10pt;\">Dec. 7, 2011<\/span><\/div>\n<p><span style=\"font-family: Arial; font-size: 10pt; font-weight: bold;\"><a href=\"http:\/\/www.associationforum.org\/EdEvents\/Content.cfm?ItemNumber=644\" target=\"_blank\">Association Forum of Chicagoland Holiday Showcase<br \/>\n<\/a><\/span><span style=\"font-family: Arial; font-size: 10pt;\">Dec. 15, 2011<\/span><\/p>\n<div class=\"MsoNormal\" style=\"font-family: Arial; color: #000000; font-weight: bold;\"><span style=\"font-size: 10pt;\"><a href=\"http:\/\/www.tnsae.org\/displayconvention.cfm\" target=\"_blank\">Tennessee Society of Association Executives Annual Tradeshow<\/a><br \/>\n<\/span><\/div>\n<div class=\"MsoNormal\" style=\"font-family: Arial; color: #000000;\"><span style=\"font-size: 10pt;\"><span style=\"font-size: 10pt;\">Dec. 1, 2011<\/span><\/span><\/div>\n<div class=\"MsoNormal\" style=\"font-family: Arial; color: #000000;\"><\/div>\n<div class=\"MsoNormal\" style=\"font-family: Arial; color: #000000;\"><a href=\"http:\/\/technologyconference.org\/\" target=\"_blank\"><strong>ASAE Technology Conference &amp; Expo<\/strong><\/a><br \/>\nDec. 7-8, 2011<\/div>\n<p>&nbsp;<\/p>\n<div>\n<p>Does your association have a magazine, newsletter, directory or website in need of revival? Engage your members with an exciting and informative publication produced by the publishing experts at <a href=\"http:\/\/www.naylor.com\/\" target=\"_blank\">Naylor, LLC<\/a>. <a href=\"mailto:associationadviser@naylor.com?subject=Communication%20plan%20assessment\" target=\"_blank\">Contact us<\/a>\u00a0today for an assessment of your current communications plans and non-dues revenue strategies.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Check out some of the best posts and tweets from the past month, and join Naylor at upcoming industry gatherings. <\/p>\n<p><a href=\"http:\/\/www.socialbrite.org\/2011\/10\/06\/12-ways-to-develop-a-loyal-community-for-your-blog\/\" target=\"blank\">12 Ways to Develop a Loyal Community for Your Blog<\/a><br \/>\nDebra Askanase<br \/>\nSocialBrite<br \/>\nTwelve short steps to cultivating content and conversation that will stimulate your members and encourage greater participation on your blog.<\/p>\n<p><a href=\"http:\/\/markjgolden.com\/2011\/10\/13\/stop-competing\" target=\"blank\">Stop Competing<\/a><br \/>\nMark J. Golden<br \/>\nGolden&#39;s Rules for Associations<br \/>\nIn our quest to become more businesslike, or more competitive with for-profit vendors of services, information and product, are associations voluntarily sacrificing the very thing that makes them uniquely competitive in a world of expanding options for consumers?<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-337","post","type-post","status-publish","format-standard","hentry","category-best-of-the-web"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Best of the Web: November 2011 - Association Adviser<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best of the Web: November 2011 - Association Adviser\" \/>\n<meta property=\"og:description\" content=\"Check out some of the best posts and tweets from the past month, and join Naylor at upcoming industry gatherings.  12 Ways to Develop a Loyal Community for Your Blog Debra Askanase SocialBrite Twelve short steps to cultivating content and conversation that will stimulate your members and encourage greater participation on your blog. Stop Competing Mark J. Golden Golden&#039;s Rules for Associations In our quest to become more businesslike, or more competitive with for-profit vendors of services, information and product, are associations voluntarily sacrificing the very thing that makes them uniquely competitive in a world of expanding options for consumers?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/\" \/>\n<meta property=\"og:site_name\" content=\"Association Adviser\" \/>\n<meta property=\"article:published_time\" content=\"2012-11-05T09:33:49+00:00\" \/>\n<meta name=\"author\" content=\"Association Adviser staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Association Adviser staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/\",\"url\":\"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/\",\"name\":\"Best of the Web: November 2011 - Association Adviser\",\"isPartOf\":{\"@id\":\"https:\/\/www.naylor.com\/associationadviser\/#website\"},\"datePublished\":\"2012-11-05T09:33:49+00:00\",\"dateModified\":\"2012-11-05T09:33:49+00:00\",\"author\":{\"@id\":\"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/3295b0ebb50ab785127c67672b4314ed\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.naylor.com\/associationadviser\/#website\",\"url\":\"https:\/\/www.naylor.com\/associationadviser\/\",\"name\":\"Association Adviser\",\"description\":\"Leadership Strategies &amp; Best Practices for Association Professionals\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.naylor.com\/associationadviser\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/3295b0ebb50ab785127c67672b4314ed\",\"name\":\"Association Adviser staff\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0f7e76e81b8889e72914d716a351e4d63befe852d7f6fca38b3fea98b9b84212?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0f7e76e81b8889e72914d716a351e4d63befe852d7f6fca38b3fea98b9b84212?s=96&d=mm&r=g\",\"caption\":\"Association Adviser staff\"},\"url\":\"https:\/\/www.naylor.com\/associationadviser\/author\/association-adviser-staff\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Best of the Web: November 2011 - Association Adviser","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/","og_locale":"en_US","og_type":"article","og_title":"Best of the Web: November 2011 - Association Adviser","og_description":"Check out some of the best posts and tweets from the past month, and join Naylor at upcoming industry gatherings.  12 Ways to Develop a Loyal Community for Your Blog Debra Askanase SocialBrite Twelve short steps to cultivating content and conversation that will stimulate your members and encourage greater participation on your blog. Stop Competing Mark J. Golden Golden&#39;s Rules for Associations In our quest to become more businesslike, or more competitive with for-profit vendors of services, information and product, are associations voluntarily sacrificing the very thing that makes them uniquely competitive in a world of expanding options for consumers?","og_url":"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/","og_site_name":"Association Adviser","article_published_time":"2012-11-05T09:33:49+00:00","author":"Association Adviser staff","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Association Adviser staff","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/","url":"https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/","name":"Best of the Web: November 2011 - Association Adviser","isPartOf":{"@id":"https:\/\/www.naylor.com\/associationadviser\/#website"},"datePublished":"2012-11-05T09:33:49+00:00","dateModified":"2012-11-05T09:33:49+00:00","author":{"@id":"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/3295b0ebb50ab785127c67672b4314ed"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.naylor.com\/associationadviser\/newsletter27206_337\/"]}]},{"@type":"WebSite","@id":"https:\/\/www.naylor.com\/associationadviser\/#website","url":"https:\/\/www.naylor.com\/associationadviser\/","name":"Association Adviser","description":"Leadership Strategies &amp; Best Practices for Association Professionals","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.naylor.com\/associationadviser\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/3295b0ebb50ab785127c67672b4314ed","name":"Association Adviser staff","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0f7e76e81b8889e72914d716a351e4d63befe852d7f6fca38b3fea98b9b84212?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0f7e76e81b8889e72914d716a351e4d63befe852d7f6fca38b3fea98b9b84212?s=96&d=mm&r=g","caption":"Association Adviser staff"},"url":"https:\/\/www.naylor.com\/associationadviser\/author\/association-adviser-staff\/"}]}},"_links":{"self":[{"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/posts\/337","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/comments?post=337"}],"version-history":[{"count":0,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/posts\/337\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/media?parent=337"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/categories?post=337"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/tags?post=337"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}