{"id":272,"date":"2012-11-05T09:33:48","date_gmt":"2012-11-05T09:33:48","guid":{"rendered":"http:\/\/www.naylor.com\/associationadviser\/index.php\/2012\/11\/05\/newsletter31918_272\/"},"modified":"2012-11-05T09:33:48","modified_gmt":"2012-11-05T09:33:48","slug":"newsletter31918_272","status":"publish","type":"post","link":"https:\/\/www.naylor.com\/associationadviser\/newsletter31918_272\/","title":{"rendered":"Best of the Web: August 2012"},"content":{"rendered":"<p><a href=\"http:\/\/heidicohen.com\/pinterest-tactics-to-maximize-effectiveness-research\/\" target=\"_blank\">Making the Business Case for Pinterest<br \/>\n<\/a>Heidi Cohen<br \/>\nPinterest continues to grow and attract viewers making it a worthwhile distribution platform for visual content. While Pinterest, according to Compete, has slightly less than half the traffic of Twitter, the dominant business social media communication network, marketers ignore the image driven site at their own peril.<\/p>\n<p><a href=\"http:\/\/www.socialmediaexaminer.com\/facebook-scheduled-posts\/\" target=\"_blank\">8 Tips for Using Facebook Scheduled Posts<br \/>\n<\/a>Andrea Vahl<br \/>\nSocial Media Examiner<br \/>\nAre you crunched for time? Could you use a little Facebook automation in your life? Well, help is here.<a href=\"http:\/\/www.socialmediaexaminer.com\/tag\/facebook\/\" target=\"_blank\"> Facebook<\/a> allows you to schedule your page posts.<\/p>\n<p><a href=\"http:\/\/blog.hubspot.com\/blog\/tabid\/6307\/bid\/33411\/Answers-to-Your-Top-7-Questions-About-Mastering-LinkedIn-Marketing.aspx\" target=\"_blank\">Answers to your Top 7 Questions About Mastering LinkedIn<br \/>\n<\/a>Brittany Leaning<br \/>\nHubSpot<br \/>\nLast week, HubSpot teamed up with LinkedIn to host part 1 of a 3-part workshop series on how to master LinkedIn for marketing. The first webinar, hosted by Director of Online Marketing at LinkedIn Scott Engelman and HubSpot CMO Mike Volpe, went into detail on how companies can leverage LinkedIn Groups and Company Pages for inbound marketing success.<\/p>\n<p><a href=\"http:\/\/www.twitter.com\/JeniseFryatt\" target=\"_blank\">@JeniseFryatt <\/a>How To Get People To Pay For Your Events! #eventprofs #eventtable <a href=\"http:\/\/t.co\/7StDEwSB\" target=\"_blank\">http:\/\/t.co\/7StDEwSB<\/a> via <a href=\"http:\/\/www.twitter.com\/lizkingevents\" target=\"_blank\">@lizkingevents<\/a><\/p>\n<p><a href=\"http:\/\/www.twitter.com\/ASAEAnnual\" target=\"_blank\">@ASAEannual<\/a> In advance of their #asae12 appearance, <a href=\"http:\/\/www.twitter.com\/karlrove\" target=\"_blank\">@KarlRove<\/a> and <a href=\"http:\/\/www.twitter.com\/jamescarville\" target=\"_blank\">@JamesCarville<\/a> talk to Associations Now: <a href=\"http:\/\/t.co\/Kxiw4Rcm\" target=\"_blank\">http:\/\/t.co\/Kxiw4Rcm<\/a><\/p>\n<p><a href=\"http:\/\/www.twitter.com\/gmeliacae\" target=\"_blank\">@gmeliaCAE<\/a> When you say &#8220;no&#8221; rather than &#8220;maybe&#8221;, you close the potential of exploring new ideas. #ASAE12<\/p>\n<p><a href=\"http:\/\/www.twitter.com\/bbrooks_tsae\" target=\"_blank\">@BBrooks_tsae<\/a> I am sharing my personal notes from #ASAE12 &#8211; for those who did not attend. <a href=\"http:\/\/t.co\/6DVjLqRt\" target=\"_blank\">http:\/\/t.co\/6DVjLqRt<\/a><\/p>\n<p><a href=\"http:\/\/www.twitter.com\/associationHQ\" target=\"_blank\">@AssociationHQ<\/a> You never get a 2nd chance to make a 1st impression! 5 tips for better email subjects by AH email guru <a href=\"http:\/\/www.twitter.com\/ashleymscherer\" target=\"_blank\">@ashleymscherer<\/a><a href=\"http:\/\/t.co\/NEuCSCVg\" target=\"_blank\">http:\/\/t.co\/NEuCSCVg <\/a><\/p>\n<h3>Visit Us at These Important Industry Events<\/h3>\n<p><a href=\"http:\/\/www.tallysae.affiniscape.com\/displaycommon.cfm?an=1&amp;subarticlenbr=63\" target=\"_blank\"><span style=\"font-weight: bold;\">Tallahassee Society of Association Executives Education Day &amp; Trade Show<\/span><\/a><\/p>\n<div class=\"MsoNormal\">October 17, 2012<\/div>\n<div class=\"MsoNormal\" style=\"background: none repeat scroll 0% 0% white;\"><span style=\"font-weight: bold;\"><a href=\"http:\/\/www.csae.com\/CoursesEvents\/NationalConference\/NationalConference2012.aspx\" target=\"_blank\">Canadian Society of Association Executives 2012 Annual Conference<\/a><\/span><\/div>\n<div class=\"MsoNormal\">November 1-3, 2012<\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 10pt;\"><span style=\"font-weight: bold;\">Follow Naylor on <\/span><a style=\"font-weight: bold;\" href=\"http:\/\/www.facebook.com\/naylorllc\" target=\"_blank\">Facebook<\/a><span style=\"font-weight: bold;\"> and <\/span><a style=\"font-weight: bold;\" href=\"http:\/\/www.twitter.com\/naylorllc\" target=\"_blank\">Twitter<\/a><span style=\"font-weight: bold;\">, <\/span><span style=\"font-size: 10pt; font-weight: bold;\">or join our LinkedIn <a title=\"http:\/\/www.linkedin.com\/groups?gid=2912729&amp;trk=hb_side_g\" href=\"http:\/\/www.linkedin.com\/groups?gid=2912729&amp;trk=hb_side_g\" target=\"_blank\">Association Executive Roundtable Group<\/a>!<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div>\n<p>Does your association have a magazine, newsletter, directory or website in need of revival? Engage your members with an exciting and informative publication produced by the publishing experts at <span style=\"font-size: 10pt;\"><a href=\"http:\/\/www.naylor.com\/\" target=\"_blank\">Naylor, LLC<\/a>.\u00a0<a href=\"mailto:cpopper@naylor.com?subject=Communication%20plan%20assessment\" target=\"_blank\">Contact us<\/a> today for an assessment of your current communications plans and non-dues revenue strategies.<\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p><strong><font size=\"2.5\">Best of the Web<\/font><\/strong><\/p>\n<p><a href=\"http:\/\/blog.hubspot.com\/blog\/tabid\/6307\/bid\/33411\/Answers-to-Your-Top-7-Questions-About-Mastering-LinkedIn-Marketing.aspx\" target=\"blank\">Answers to your Top 7 Questions About Mastering LinkedIn<br \/>\nBrittany Leaning<\/a><br \/>\nHubSpot<br \/>\nLast week, HubSpot teamed up with LinkedIn to host part 1 of a 3-part workshop series on how to master LinkedIn for marketing. The first webinar, hosted by Director of Online Marketing at LinkedIn Scott Engelman and HubSpot CMO Mike Volpe, went into detail on how companies can leverage LinkedIn Groups and Company Pages for inbound marketing success.<\/p>\n<p><a href=\"http:\/\/www.twitter.com\/gmeliacae\" target=\"blank\">@gmeliaCAE<\/a> When you say &#8220;no&#8221; rather than &#8220;maybe&#8221;, you close the potential of exploring new ideas. #ASAE12<\/p>\n<p><a href=\"http:\/\/www.twitter.com\/bbrooks_tsae\" target=\"blank\">@BBrooks_tsae<\/a> I am sharing my personal notes from #ASAE12 &#8211; for those who did not attend. <a href=\"http:\/\/t.co\/6DVjLqRt\" target=\"blank\">http:\/\/t.co\/6DVjLqRt<\/a><\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-272","post","type-post","status-publish","format-standard","hentry","category-best-of-the-web"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Best of the Web: August 2012 - Association Adviser<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.naylor.com\/associationadviser\/newsletter31918_272\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best of the Web: August 2012 - Association Adviser\" \/>\n<meta property=\"og:description\" content=\"Best of the Web Answers to your Top 7 Questions About Mastering LinkedIn Brittany Leaning HubSpot Last week, HubSpot teamed up with LinkedIn to host part 1 of a 3-part workshop series on how to master LinkedIn for marketing. 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