{"id":11081,"date":"2021-02-19T19:30:20","date_gmt":"2021-02-19T19:30:20","guid":{"rendered":"https:\/\/www.naylor.com\/associationadviser\/?p=11081"},"modified":"2021-03-05T16:00:22","modified_gmt":"2021-03-05T16:00:22","slug":"the-reinvention-mandate-part-iii","status":"publish","type":"post","link":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/","title":{"rendered":"The Reinvention Mandate: Part III"},"content":{"rendered":"

NOTE FROM JEFF: <\/em><\/strong>This column is the third and final part of a three-part series on The Reinvention Mandate. You can find Part I <\/em>here<\/em><\/strong><\/a> and Part II <\/em>here<\/em><\/strong><\/a>. Also, I believe that Black Lives Matter.<\/em><\/p>\n

On December 31, 2021, the end of this calendar year, the senior decision-makers, staff and stakeholders of associations across the country will reflect on the first 24 months of this decade and ask whether they have done enough to reinvent their organizations for the rest of The Turbulent Twenties. Sadly, far too many will be unhappy with the answer and wonder what they should do next.<\/em><\/strong><\/p>\n

Under the original schedule for this series, the Part III column would have been published in early December 2020. For various reasons, I chose to wait until mid-February 2021 to write and post it. Given everything we\u2019ve witnessed over the last few months, this was the right decision. We all awaited the arrival of the new year with great anticipation, comforted by the hope that we could turn the page on 2020 and begin to move toward a \u201cnew normal.\u201d Now that this convenient fiction has been conclusively revealed, undertaking the serious work of association reinvention beginning this year has taken on an added level of urgency.<\/p>\n

Where We Are Right Now<\/strong><\/h2>\n

Let\u2019s pause and consider what has transpired in just the last four months since Part I of this series was posted. From October 2020 to this week, our national COVID-19 case count has more than tripled (from eight million to nearly 28 million), while the death toll more than doubled from 220,000 Americans in October to almost 500,000 today. By the end of 2020, our national vaccination effort failed to deliver on its promised results, both in terms of available doses and the number of people vaccinated. Adding to our ongoing in the pandemic, and much to our collective astonishment, 2021 began with a deadly insurrection at the United States Capitol in Washington, D.C., an impeachment proceeding in the House of Representatives, and a presidential inauguration held under security lockdown on the first three Wednesdays in January.<\/p>\n

In recent weeks, the number of COVID-19 cases, hospitalizations and deaths have mercifully started to decline, and while the vaccination program is still struggling to overcome its initial problems, there has been a significant increase in the overall pace of vaccinations around the country. Somewhat unexpectedly, however, this good news has made our current position more precarious. As pandemic metrics improve, and the spring approaches, our intense pandemic fatigue is transforming the desire to \u201creturn to normal\u201d into an irresistible force. The reemergence of complacency is a clear danger as myriad threats, including the spread of COVID-19 variants from outside the U.S., have put our ability to achieve herd immunity at risk. We must take this complacency seriously, both right now and for the long term, and work together to defeat it.<\/p>\n

The Three Sources of The Reinvention Mandate<\/strong><\/h2>\n

Throughout this series, I have sought to convince association decision-makers that there will be severe consequences for all of us if we fail to reinvent associations for the rest of The Turbulent Twenties. In my last post, I outlined three specific initiatives to pursue to make reinvention happen. In this final post of the series, I want to explain the three underlying sources of the reinvention mandate, to provide association boards, chief staff executives and other contributors with the counterarguments to overcome both their own and others\u2019 resistance, and to build momentum for taking decisive and meaningful action.<\/p>\n

Retire governing debt<\/strong><\/h3>\n

Writing in this space<\/strong><\/a> in November 2018, I defined governing debt as, \u201cthe accrued constraints, disadvantages and obstacles associations encounter due to the failure of their boards over time to prepare for the future.\u201d The governing debt that today’s boards inherited from their predecessors, as well as the debt they have added more recently, has real-world consequences. For example, throughout the pandemic, many associations have struggled with the practical burdens of governing debt in shifting their traditional value creation activities to digital\/virtual delivery. Instead of making consistent investments in building these capabilities over the preceding decade, governing debt left far too many associations with no choice but to accept the significantly increased constraints and costs of an abrupt technology transformation in the last 12 months. Even as boards and chief staff executives develop a deeper understanding of governing debt\u2019s detrimental impact on their associations, they must collaborate to retire it as soon as possible by discarding orthodoxy, pursuing the work of foresight, and acting with confidence to realize reinvention intent.<\/p>\n

Respect for <\/strong>successors<\/strong><\/h3>\n

The absolute need to retire governing debt is closely connected to this second source of energy for reinvention. In my work, I emphasize the importance of showing respect for our under-40 successors and the complex and, candidly, excruciating challenges they face today and will continue to confront throughout The Turbulent Twenties. As a matter of stewardship practice, it is incumbent upon those of us who are older to listen and learn with our successors and demonstrate empathy and support instead of perpetuating generational stereotyping and recrimination. At the core of any \u201cnext covenant<\/a>\u201d with our successors must be a shared sense of responsibility for leaving our associations and the systems in which they operate better than how we found them, as well as a steadfast commitment to ensuring that the primary beneficial outcomes will accrue to those who will follow us throughout this decade and beyond.<\/p>\n

Reverence for lost lives<\/strong><\/h3>\n

As of February 19, nearly half a million of our fellow Americans have died from COVID-19. Unfortunately, this death toll, which is already undercounted, will continue to increase throughout 2021. We are in the middle of an incomprehensible and senseless human tragedy. While there is nothing we can do to make whole the family and friends of those who have died in the last 12 months, we can show reverence for their lost lives through our thinking, decisions and actions from this point forward. At the end of this decade, we do not want to look back on these early years of the 2020s and ask ourselves the harshest unanswerable questions imaginable:<\/p>\n

How did we let this happen?<\/em><\/strong><\/h3>\n

Why didn\u2019t we act when we had the chance?<\/em><\/strong><\/h3>\n

Why didn\u2019t we do more?<\/em><\/strong><\/h3>\n

 <\/p>\n

We must never surrender to complacency.<\/em><\/strong> Instead, we must work to defeat it every day by setting a new standard of stewardship, governing and foresight for everyone who cares about the future of associations, their stakeholders and successors. Our solemn reverence for the memories of those our country has already lost, and those we will lose in the coming months, must inspire us to move in a fundamentally different direction to navigate our irrevocably-altered world.<\/p>\n

Where We Must Go from Here<\/strong><\/h2>\n

As a consequence of agonizing circumstances that were mostly beyond their control, staff and voluntary association decision-makers have been given a clear and actionable reinvention mandate. They must pursue it with intention and those of us whose work serves association decision-makers must offer as much help as we can because, in the end, we are all in this together. The Turbulent Twenties have only just begun, but the work of shaping a different and better future cannot wait any longer. We must act now.<\/em><\/strong> Please stay safe and well.<\/p>\n

<\/div>
\"\"<\/div>

About The Author<\/h3>\n\t\t\t<\/p>\n

Jeff De Cagna FRSA FASAE<\/strong>, executive advisor for Foresight First LLC in Reston, Virginia is an association contrarian, foresight practitioner, governing designer, stakeholder\/successor advocate, and stewardship catalyst. In August 2019, Jeff became the 32nd recipient of ASAE\u2019s Academy of Leaders Award, the association\u2019s highest individual honor given to consultants or industry partners in recognition of their support of ASAE and the association community.<\/p>\n

Jeff can be reached at jeff@foresightfirst.io<\/a>, <\/strong>on LinkedIn at jeffonlinkedin.com<\/strong><\/a> or on Twitter @dutyofforesight<\/a><\/strong>.\n\t\t\t<\/div><\/div><\/div>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Reinventing the future of associations is becoming more urgent. Jeff De Cagna explains 3 underlying sources of the reinvention mandate for taking decisive and meaningful action.<\/p>\n","protected":false},"author":151,"featured_media":11082,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,87,4,1434],"tags":[1541,1686],"class_list":["post-11081","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features","category-association-leadership","category-membership","category-duty-of-foresight","tag-duty-of-foresight","tag-reinvention-mandate"],"acf":[],"yoast_head":"\nThe Reinvention Mandate: Part III - Association Adviser<\/title>\n<meta name=\"description\" content=\"Jeff De Cagna explains three underlying sources of the reinvention mandate for association boards and leaders to take decisive, meaningful action.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Reinvention Mandate: Part III - Association Adviser\" \/>\n<meta property=\"og:description\" content=\"Jeff De Cagna explains three underlying sources of the reinvention mandate for association boards and leaders to take decisive, meaningful action.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/\" \/>\n<meta property=\"og:site_name\" content=\"Association Adviser\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-19T19:30:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-05T16:00:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.naylor.com\/associationadviser\/wp-content\/uploads\/sites\/2\/2021\/02\/Reinvention-red-and-blue-word-2500-px-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/\"},\"author\":{\"name\":\"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#\\\/schema\\\/person\\\/c0f690f087abe9a7f84e2628fbd4e6c1\"},\"headline\":\"The Reinvention Mandate: Part III\",\"datePublished\":\"2021-02-19T19:30:20+00:00\",\"dateModified\":\"2021-03-05T16:00:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/\"},\"wordCount\":1312,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2021\\\/02\\\/Reinvention-red-and-blue-word-2500-px-scaled.jpg\",\"keywords\":[\"Duty of Foresight\",\"reinvention mandate\"],\"articleSection\":[\"Features\",\"Leadership\",\"Membership\",\"The Duty of Foresight\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/\",\"url\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/\",\"name\":\"The Reinvention Mandate: Part III - Association Adviser\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2021\\\/02\\\/Reinvention-red-and-blue-word-2500-px-scaled.jpg\",\"datePublished\":\"2021-02-19T19:30:20+00:00\",\"dateModified\":\"2021-03-05T16:00:22+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#\\\/schema\\\/person\\\/c0f690f087abe9a7f84e2628fbd4e6c1\"},\"description\":\"Jeff De Cagna explains three underlying sources of the reinvention mandate for association boards and leaders to take decisive, meaningful action.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/the-reinvention-mandate-part-iii\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2021\\\/02\\\/Reinvention-red-and-blue-word-2500-px-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2021\\\/02\\\/Reinvention-red-and-blue-word-2500-px-scaled.jpg\",\"width\":2048,\"height\":1024,\"caption\":\"Reinvention\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#website\",\"url\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/\",\"name\":\"Association Adviser\",\"description\":\"Leadership Strategies & Best Practices for Association Professionals\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/#\\\/schema\\\/person\\\/c0f690f087abe9a7f84e2628fbd4e6c1\",\"name\":\"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a110443a28163a0d8d130693227bc5f93794b77c96525469cb6ad8707542462b?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a110443a28163a0d8d130693227bc5f93794b77c96525469cb6ad8707542462b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a110443a28163a0d8d130693227bc5f93794b77c96525469cb6ad8707542462b?s=96&d=mm&r=g\",\"caption\":\"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir\"},\"description\":\"Jeff De Cagna, FRSA, FASAE is executive advisor for Foresight First LLC, located in Reston, Virginia, and a respected contrarian thinker on the future of associating and associations.\",\"sameAs\":[\"http:\\\/\\\/foresightfirst.io\\\/about-foresight-first\\\/\"],\"url\":\"https:\\\/\\\/www.naylor.com\\\/associationadviser\\\/author\\\/jeffdecagna\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Reinvention Mandate: Part III - Association Adviser","description":"Jeff De Cagna explains three underlying sources of the reinvention mandate for association boards and leaders to take decisive, meaningful action.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/","og_locale":"en_US","og_type":"article","og_title":"The Reinvention Mandate: Part III - Association Adviser","og_description":"Jeff De Cagna explains three underlying sources of the reinvention mandate for association boards and leaders to take decisive, meaningful action.","og_url":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/","og_site_name":"Association Adviser","article_published_time":"2021-02-19T19:30:20+00:00","article_modified_time":"2021-03-05T16:00:22+00:00","og_image":[{"width":2048,"height":1024,"url":"https:\/\/www.naylor.com\/associationadviser\/wp-content\/uploads\/sites\/2\/2021\/02\/Reinvention-red-and-blue-word-2500-px-scaled.jpg","type":"image\/jpeg"}],"author":"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/#article","isPartOf":{"@id":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/"},"author":{"name":"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir","@id":"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/c0f690f087abe9a7f84e2628fbd4e6c1"},"headline":"The Reinvention Mandate: Part III","datePublished":"2021-02-19T19:30:20+00:00","dateModified":"2021-03-05T16:00:22+00:00","mainEntityOfPage":{"@id":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/"},"wordCount":1312,"commentCount":0,"image":{"@id":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/#primaryimage"},"thumbnailUrl":"https:\/\/www.naylor.com\/associationadviser\/wp-content\/uploads\/sites\/2\/2021\/02\/Reinvention-red-and-blue-word-2500-px-scaled.jpg","keywords":["Duty of Foresight","reinvention mandate"],"articleSection":["Features","Leadership","Membership","The Duty of Foresight"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/","url":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/","name":"The Reinvention Mandate: Part III - Association Adviser","isPartOf":{"@id":"https:\/\/www.naylor.com\/associationadviser\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/#primaryimage"},"image":{"@id":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/#primaryimage"},"thumbnailUrl":"https:\/\/www.naylor.com\/associationadviser\/wp-content\/uploads\/sites\/2\/2021\/02\/Reinvention-red-and-blue-word-2500-px-scaled.jpg","datePublished":"2021-02-19T19:30:20+00:00","dateModified":"2021-03-05T16:00:22+00:00","author":{"@id":"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/c0f690f087abe9a7f84e2628fbd4e6c1"},"description":"Jeff De Cagna explains three underlying sources of the reinvention mandate for association boards and leaders to take decisive, meaningful action.","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.naylor.com\/associationadviser\/the-reinvention-mandate-part-iii\/#primaryimage","url":"https:\/\/www.naylor.com\/associationadviser\/wp-content\/uploads\/sites\/2\/2021\/02\/Reinvention-red-and-blue-word-2500-px-scaled.jpg","contentUrl":"https:\/\/www.naylor.com\/associationadviser\/wp-content\/uploads\/sites\/2\/2021\/02\/Reinvention-red-and-blue-word-2500-px-scaled.jpg","width":2048,"height":1024,"caption":"Reinvention"},{"@type":"WebSite","@id":"https:\/\/www.naylor.com\/associationadviser\/#website","url":"https:\/\/www.naylor.com\/associationadviser\/","name":"Association Adviser","description":"Leadership Strategies & Best Practices for Association Professionals","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.naylor.com\/associationadviser\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.naylor.com\/associationadviser\/#\/schema\/person\/c0f690f087abe9a7f84e2628fbd4e6c1","name":"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a110443a28163a0d8d130693227bc5f93794b77c96525469cb6ad8707542462b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a110443a28163a0d8d130693227bc5f93794b77c96525469cb6ad8707542462b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a110443a28163a0d8d130693227bc5f93794b77c96525469cb6ad8707542462b?s=96&d=mm&r=g","caption":"Jeff De Cagna AIMP DAIG FRSA FASAE FNI.Dir"},"description":"Jeff De Cagna, FRSA, FASAE is executive advisor for Foresight First LLC, located in Reston, Virginia, and a respected contrarian thinker on the future of associating and associations.","sameAs":["http:\/\/foresightfirst.io\/about-foresight-first\/"],"url":"https:\/\/www.naylor.com\/associationadviser\/author\/jeffdecagna\/"}]}},"_links":{"self":[{"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/posts\/11081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/users\/151"}],"replies":[{"embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/comments?post=11081"}],"version-history":[{"count":0,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/posts\/11081\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/media\/11082"}],"wp:attachment":[{"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/media?parent=11081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/categories?post=11081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.naylor.com\/associationadviser\/wp-json\/wp\/v2\/tags?post=11081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}