New strategic partnership to expand and reinvigorate AAHOA’s communications platform
Atlanta, GA–The Asian American Hotel Owners Association (AAHOA) is pleased to announce a new partnership with Naylor Association Solutions as its official integrated media communications partner. This strategic partnership is aimed at reinforcing and amplifying AAHOA’s position in the lodging industry as “the voice of America’s hotel owners” and providing AAHOA members with high value content.
After a record-shattering 2015, AAHOA is determined to keep the momentum going in 2016 and beyond. By expanding and reinvigorating its communications platform, AAHOA is positioned to better serve its members–and the lodging industry in general–through a variety of communications platforms, including a rebranded monthly magazine, robust magazine news site, weekly digital newsletter, annual conference guide and online vendor guide.
The cornerstone of the new communications suite is a completely revamped monthly magazine, which replaces AAHOA Lodging Business magazine as AAHOA’s official publication. Available in print and digital form, the name of the new magazine will be unveiled at the AAHOA Annual Convention, March 29–April 1 at the Gaylord Opryland Resort and Convention Center in Nashville. At the unveiling, the magazine’s name and the 120-page debut issue will be revealed to all in attendance.
“The new magazine and related digital vehicles will better reflect this dynamic, growing association,” says AAHOA President and CEO Chip Rogers. “You will see exciting new features, better graphics and insightful news content all focused on what hotel owners need to know. We’re excited about the unveiling and launch,” Rogers says.
“Naylor is thrilled with our new partnership with AAHOA because of the unique and vital role they’ve played in the lodging industry for many years,” said Naylor President and CEO Alex DeBarr. “There’s a great opportunity here to better serve AAHOA members and the entire lodging industry with a fully integrated communications platform that personifies AAHOA’s important leadership role.”
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The Asian American Hotel Owners Association (AAHOA) is THE voice of owners in the hospitality industry. Founded in 1989, AAHOA is the largest hotel owner’s association in the world, with over 15,000 small business owner-members. AAHOA members own more than 20,000 properties amounting for more than 40 percent of all hotels in the United States and employ nearly 600,000 workers, accounting for nearly $10 billion in payroll annually. To learn more, visit www.aahoa.com.
About Naylor Association Solutions
Naylor provides products and services that drive member engagement and revenue for 1,800+ associations in North America. Founded in 1969, Naylor helps trade and professional associations drive member engagement and revenue by offering an array of solutions, including communications strategy and content development for print, digital, video and social media; full-service event management; advertising, sponsorship and exhibit sales; career centers, learning management, association management and association management software (AMS) solutions. It’s not what Naylor does that makes us unique; it’s how we do it. Our team is committed to customer service, has a strong sense of integrity and possesses deep expertise helping associations achieve more success. Naylor’s headquarters is located in Gainesville, Fla., with additional offices in McLean, Va.; Alpharetta, Ga.; Darien, Conn.; Schaumburg, Ill.; and Winnipeg, Canada.