In 2006, millions of non-dues revenue dollars were generated for associations throughout the U.S. and Canada with the help of Naylor Advertising Sales and Marketing & Research services.
Each member of Naylor's advertising sales executives undergo a minimum of 180 hours of training before they make their first sales call on behalf of your association. This extensive training ensures that they understand the unique needs and challenges faced by associations and non-profits of all shapes and sizes. With a sales staff 160 strong and growing, we provide a sales advantage that cannot be rivaled.
In addition to our highly-trained sales staff, a dedicated marketing and research professional will also work to gain insights into the specific needs of your market. Together, you and the Naylor team will begin to develop a detailed plan for the best way to bring your project to market. Our goal is to provide a road map detailing how to increase your association's non-dues revenue while building your visibility, exposure and image within your industry.
