Would it surprise you to know that associations generally communicate more with members than ever before, but that the size of their communications staff is not growing? NaylorNet’s eNewsletter services make it easy to connect with your members and engage them with the latest industry news and event notices without further stretching your staff.
NaylorNet will help your association:
- Select a frequency that is right for your members. Most of our clients find monthly, twice a month or six times a year works well for consistent communication. Daily updates during conferences or shows are a big hit as well.
- Determine a content strategy that is right for your members and provide the level of editorial support needed along the way to ensure the quality results.
- Add to your bottom line by consistently generating non-dues revenue.
- Create more effective communications without adding cost or staff.
Log on to your very own customized communication portal – designed for you by NaylorNet – that allows you to control the content of your eNewsletter.
Gain important knowledge about your audience with our state-of-the-art reporting system that allows you to track opens, links clicked and bounces.
Searchable archives allow users to find specific topics from past editions or catch up on recent issues at their leisure.
As an advertiser-supported medium, NaylorNet eNewsletters are produced and distributed to your members for free and provide your association with an additional source of non-dues revenue.
Stay Ahead of the Curve with Naylor.
With NaylorNet, you will benefit from the latest tools and technology, increased non-dues revenue and a team of association communication professionals that appreciate your members as much as you do.