Digital Magazine, Directory, & Guide Ad Sizes

 

Standard Specs:

A digital edition is an interactive magazine that has features like zooming in and out. So it’s important to have high quality artwork. This should not be confused with online banners which are 72 dpi. Online banners are made for speed and fast loading times on Web pages.

  • Any supplied bitmap, vector, or PDF artwork must be 300 dpi
  • Animated GIFs not allowed due to compression and quality
  • Minimum of 18 pt font size (depending on font style) is recommended for legibility purposes when viewing Digital Editions at 100%.
  • Third party tags are not accepted (not to be confused with online banner ads)
  • Due to recent changes in the online advertising industry, we strongly suggest not submitting ads in Flash (.SWF) format. Some browsers do not support flash.

Scroll down for a list of individual ad position specifications by publication type.

 

 Digital Edition Ad Previews

Click here for a live sample of a digital magazine/directory.

Click here for a live sample of a roster.

Click here for a live sample of a gate fold ad.

 

Digital Magazine, Directory, & Guide Standard Sizes


Digital Edition Toolbar (250 x 50 pixels)

  • 250 x 50 pixels @ 300dpi
  • Naylor will create
  • Creative accepted for logo: JPG, PNG
  • Customer supplies 100-200 words, recommended for the expandable text box.


Digital Edition Sponsorship Max

  • 7.5417 x 9.7917 inches @300dpi
  • Creative accepted: PDF, JPG, PNG
  • NO VIDEO allowed
  • No max file size


Digital Edition Sponsorship

  • 7.6389 x 6.6667 inches @300dpi
  • Creative accepted: PDF, JPG, PNG
  • VIDEO accepted: MP4 & MOV @ 24FPS (frames per second)
  • VIDEO length: 2-3 mins
  • No max file size


Digital Edition Skyscraper

  • 200 x 783 pixels @ 300dpi
  • Creative accepted: JPG, PNG
  • NO VIDEOS
  • No max file size


Digital Edition Leaderboard

  • 728 x 90 pixels @ 300dpi
  • Creative accepted: JPG, PNG
  • NO VIDEOS
  • Max file size: 100 kb


Digital Edition Belly Band

  • 8.375 x 4.5 inches @ 300dpi
  • Creative accepted: PDF, JPG, PNG
  • NO VIDEOS
  • No max file size


Digital Edition E-Jolt (603 x 783 pixels)

  • This advertising option is flash based animation that may not show on browsers that do not support flash
  • Naylor will create
  • E-Jolt is an animated version of the original full page print magazine ad
  • Ad copy cannot be different from the print magazine ad
  • Anything smaller than a full page will not work due to Flash compression and legibility
  • Ads with heavy amounts of text are not recommended


Digital Insert – Full Page (8.375” x 10.875″)

  • Advertiser provides high res PDF ad content
  • Creative Accepted: (static) PDF ONLY
  • Naylor will create
  • 1 page 2 surfaces (If 1 page supplied will be duplicated)


Digital Insert – Full Page (8.375” x 10.875″) with Video Upgrade

  • Advertiser provides video and high-res PDF ad content
  • Creative Accepted: High-res PDF (static) and video
  • Naylor will create
  • Video length: 2-3 mins (one video only)
  • Video size: 550 x 480 pixels ONLY, video will be placed on top of pdf
  • Video types accepted: MP4 & FLV @ 24FPS (frames per second)
  • 1 page, 2 surfaces (If 1 page is supplied, it will be duplicated)


Digital Insert – Belly Band (8.375″ x 4.5″)

  • Advertiser provides high-res PDF ad content
  • Creative Accepted: (static) PDF ONLY
  • Naylor will create
  • 1 page 2 surfaces (If 1 page is supplied, it will be duplicated)
  • NO VIDEOS

Roster Digital Edition Standard Sizes


Roster Digital Edition Toolbar (250 x 50 pixels)

  • 250 x 50 pixels @ 300dpi
  • Naylor will create
  • Creative accepted for logo: JPG, PNG
  • Customer supplies 100-200 words, recommended for the expandable text box.


Roster Digital Edition Sponsorship Max

  • 5.2778 X 6.8611 inches @ 300dpi
  • Creative accepted: PDF, JPG, PNG
  • NO VIDEOS
  • No max file size


Roster Digital Edition Sponsorship

  • 5.3472 X 4.6667 inches @ 300dpi
  • Creative accepted: PDF, JPG, PNG
  • VIDEO accepted: MP4 & MOV @ 24FPS (frames per second)
  • VIDEO length: 2-3 mins
  • No max file size


Roster Digital Edition Skyscraper

  • 154 x 603 pixels @ 300dpi
  • Creative accepted: JPG, PNG
  • NO VIDEOS
  • No max file size


Roster Digital Edition Belly Band

  • 5.75 x 4.25 inches @ 300dpi
  • Creative accepted: PDF, JPG, PNG
  • NO VIDEOS
  • No max file size


Roster Digital Insert – Full Page (5.75” x 8.5”)

  • Advertiser provides high-res PDF ad content
  • Creative Accepted: (static) PDF ONLY
  • Naylor will create
  • 1 page 2 surfaces (If 1 page supplied will be duplicated)


Roster Digital Insert – Full Page  (5.75” x 8.5”) with Video Upgrade

  • Advertiser provides video and high-res PDF ad content
  • Creative Accepted: High-res PDF (static) and video
  • Naylor will create
  • Video length: 2-3 mins (one video only)
  • Video size: 385 x 336 pixels ONLY, video will be placed on top of PDF
  • Video types accepted: MP4 & FLV @ 24FPS (frames per second)
  • 1 page, 2 surfaces (If 1 page is supplied, it will be duplicated)


Roster Digital Insert – Belly Band (5.75” X 2.25”)

  • Advertiser provides high-res PDF ad content
  • Creative Accepted: (static) PDF ONLY
  • Naylor will create
  • 1 page, 2 surfaces (If 1 page is supplied, it will be duplicated)
  • NO VIDEOS

 

Digital Edition Flash Guidelines


Due to recent changes in the online advertising industry, we strongly suggest not submitting ads in Flash (.SWF) format.

  • Advertiser supplies or Naylor creates ad unless otherwise noted below.
  • Double check the URL destination to make sure it works.
  • File must created/saved in RGB color mode. (Most digital graphics and photos are already in RGB mode; check this by viewing the file properties.)
  • File must be a minimum 300 dpi.
  • Animation must be no longer than 25 seconds (this includes multiple loops).
  • Animation should stop on the last frame OR a stop action will be applied. No continuous loops.
  • Font size should be a minimum of 10 pts for legibility purposes depending on the font family.

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If you have questions or encounter problems that can’t be answered by this site, please call us at (800) 665-2456 and ask for one of our digital services representatives who will be happy to help you.