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Join Us at Connections16

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LEARN • COLLABORATE • CONSULT
 

 

Connections 16 is happening in the heart of DC

Agenda

Please note that the Naylor Association Solutions’ User Conference scheduled for Oct. 13-14, 2016 at the Renaissance Dupont Circle Hotel has been postponed until 2017. Further details will be shared when this conference is rescheduled. If you have already registered, payment will be refunded. Please contact your account representative or ConnectionsReg@naylor.com if you have any additional questions.

Download a printable agenda here.

Wednesday, Oct. 12

Time


Session


Location


6 – 8 p.m. Welcome Reception

Check in at the Renaissance Dupont Hotel, grab your welcome materials, and meet some of the Naylor leaders who will be offering their insights over the next couple of days.

Renaissance M Brasserie Restaurant

 

Thursday, Oct. 13

 

Time


Session


Location


7:30 – 9 a.m. Registration Renaissance Lower Lobby
9 – 9:45 a.m. Keynote Speaker New Hampshire Room
9:45 – 10 a.m. Break
10 – 10:55 a.m. Mind the Gap

How to apply a gap analysis to your communications, events and career content.  Ensure the content you develop across all areas of your association are aligned to the needs of your organization, members and suppliers or risk becoming less relevant.
Speaker: Jill Andreu

New Hampshire Room

This webinar is approved for CAE credits

1 credit

10 – 10:55 a.m. Increase Membership by Mining Your Data

Career centers are rich with data that can help drive membership and tell a story to your executives. Learn how to put that data to work.
Speakers: Tom Aley, Carrie McIntyre

Potomac Room

This webinar is approved for CAE credits

1 credit

10 – 10:55 a.m. Consulting Sessions:

1:1 Timberlake Consulting

1:1 Boxwood Consulting

1:1 Naylor Communications Consulting

1:1 Learning Solutions Consulting

 

City Center Room

Dupont Room

City Center Room

City Center Room

11 – 11:55 a.m. A New World for Engagement – More Than a Scorecard

Members today engage with associations in more ways than ever. Review a methodology to ensure your association is maximizing — and connecting — all of those points of engagement.

Speaker: Charles Popper

New Hampshire Room

This webinar is approved for CAE credits

1 credit

11 – 11:55 a.m. Engaging Members With the Right Career Content

Determine how to evaluate how well your association is delivering the type of career content your members want and expect.  Best practices will be shared on how to create and deliver content to help your members take their careers to the next level.

Speakers: Tom Aley and Jill Andreu

Potomac Room

This webinar is approved for CAE credits

1 credit

11 – 11:45 a.m. Consulting Sessions:

1:1 Timberlake Consulting

1:1 Boxwood Consulting

1:1 Naylor Communications Consulting

1:1 Learning Solutions Consulting

 

City Center Room

Dupont Room

City Center Room

City Center Room

12 – 12:45 p.m Lunch

Lower Lobby

12:45 – 2 p.m. Disruption Think Tank

Participants will be broken into small groups to discuss a variety of challenges facing today’s associations.  These sessions will be facilitated and output shared with the full group of participants.

Naylor team members assigned to tables/areas.

 

New Hampshire Room

2:05 – 3 p.m.

10 Communications Must-Dos

Review communications best practices on everything from creating effective emails to social media strategies to measuring results.

Speaker: Kelly Clark

New Hampshire Room

This webinar is approved for CAE credits

1 credit

2:05 – 3 p.m.

Unlock the Power of Your Events

Learn how content capture, live streaming and hybrid meetings can not only result in higher engagement but also provide an opportunity for increased monetization.

Speaker: Phil Forte

Potomac Room

This webinar is approved for CAE credits

1 credit

2:05 – 3 p.m. Consulting Sessions:

1:1 Timberlake Consulting

1:1 Boxwood Consulting

1:1 Naylor Communications Consulting

1:1 Learning Solutions Consulting

 

City Center Room

Dupont Room

City Center Room

City Center Room

3 – 3:15 p.m.

Break

3:15 – 4:05 p.m.

Power Tools – Breaking Into Your Data

Unearthing the power of your data (cleaning, appending, reporting, understanding it) and the value behind it to make better decisions.

Speakers: Brian Choate, Timberlake AMS Solutions, and Cade Holleman, American Legal & Financial Network

New Hampshire Room

This webinar is approved for CAE credits

1 credit

3:15 – 4:05 p.m. Boxwood Roadmap

A review of the near term enhancements planned for the Boxwood platform.  This is also an opportunity to share your input on the future of the platform.

Speaker: Joe Rosensteel

 

Potomac Room

3:15 – 4:05 p.m.  Consulting Sessions:

1:1 Timberlake Consulting

1:1 Boxwood Consulting

1:1 Naylor Communications Consulting

1:1 Learning Solutions Consulting

 

City Center Room

Dupont Room

City Center Room

City Center Room

4:10 – 5 p.m. Video that Works

A lot is being written about the increasing importance of video as part of the communications mix yet associations have been slow to adopt video.  Learn about video best practices, steps you can take to advance the use of video in your association and review examples of where video is being used successfully within the association community today.

Speaker: Tracy Tompkins

New Hampshire Room

This webinar is approved for CAE credits

1 credit

4:10 – 5 p.m. Timberlake Roadmap

A review of the near term enhancements planned for the Timberlake platform. This is also an opportunity to share your input on the future of the platform.
Speaker: Joe Rosensteel

 

Potomac Room

 

5:30 p.m.

Evening Event

We are planning a special evening event that will give attendees the opportunity to mingle while experiencing some of DC’s sights and sounds. We will depart from the hotel lobby at 5:15 p.m.

 Lobby Level

 

Friday, Oct. 14

 

Time


Session


Location


8:30 – 9:10 a.m. Disruption Think Tank

Observations and ideas from Thursday’s Disruption session will be shared with all conference participants.

Facilitated discussion by Naylor CEO Alex DeBarr

New Hampshire Room
9:10 – 10 a.m. How AGC of America’s Brand Relaunch Led to a Complete Strategy Refresh

Learn how AGC initiated a rebranding project that over time led them to take an integrated approach to how they think about member engagement and their technology solutions.

Speakers: Jeanie Clapp, Naylor Association Solutions, and Brian Turmail, Associated General Contractors of America

New Hampshire Room

This webinar is approved for CAE credits

1 credit

 9:10 – 10 a.m. Consulting Sessions:

1:1 Timberlake Consulting

1:1 Boxwood Consulting

1:1 Naylor Communications Consulting

1:1 Learning Solutions Consulting

 

City Center Room

Dupont Room

City Center Room

City Center Room

10 – 10:15 a.m. Break
10:15 – 11:05 a.m. 5 Tips for Maximizing Non-Dues Revenue from Your Communications Vehicles

There are two universal truths about non-dues revenue: Associations love it, and they can always use more. During this session, we will cover essential non-dues revenue truths associations should know to maximize their non-dues revenue earning potential.

Speakers: Jon Meurlott and Laura Taylor

New Hampshire Room

This webinar is approved for CAE credits

1 credit

10:15 – 11:05 a.m. 10 Surefire Ways to Hold a Successful Event

Learn how everything from customized sponsorships to integrated attendee marketing programs to on-site rebooking strategies can help ensure a more successful event.

Speaker: Dave Petrillo

Potomac Room

This webinar is approved for CAE credits

1 credit

10:15 – 11:05 a.m. Consulting Sessions:

1:1 Timberlake Consulting

1:1 Boxwood Consulting

1:1 Naylor Communications Consulting

1:1 Learning Solutions Consulting

 

City Center Room

Dupont Room

City Center Room

City Center Room

11:10 – noon

How to Engage Millennials

Why aren’t more millennials joining your association? How can you encourage millennial members to step up into more leadership roles? Bring your generational perspective to this discussion about attracting millennials to your association and engaging with them in the ways they prefer to interact.

Speakers: Tara Ericson and Kelly Clark

New Hampshire Room

This webinar is approved for CAE credits

1 credit

11:10 – noon Onsite and Online Career Fairs

Deliver member value, generate revenue and drive traffic to your career center. Discover how these tools fit into your overall member professional development strategy, how to integrate them with your career center and how to maximize these types of events for member engagement.

Speaker: Carrie McIntyre

Potomac Room

This webinar is approved for CAE credits

1 credit

11:10 – noon Consulting Sessions:

1:1 Timberlake Consulting

1:1 Boxwood Consulting

1:1 Naylor Communications Consulting

1:1 Learning Solutions Consulting

 

City Center Room

Dupont Room

City Center Room

City Center Room

Noon – 1:30 p.m. Naylor Awards Luncheon

Best of class award winners will be announced and awards distributed.

New Hampshire Room
1:30 – 2 p.m. Closing Remarks New Hampshire Room

Please note: Agenda is subject to change.

 

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Naylor Association Solutions
1430 Spring Hill Road, 6th Floor
McLean, VA 22102
Connections@Naylor.com

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