WHY ASSOCIATION MEDIA IS DIFFERENT
At Naylor, we help associations achieve their mission by producing exceptional communications for their membership. Association media is an invaluable news and information source for hundreds of thousands of trade and professional association members throughout the world. Associations act as the voice of an entire industry – they fight for legislation to protect their industry, help their industry fight through economic cycles, educate members and work hard to bring their members and suppliers together. Naylor believes that the association should remain in full control over their content and ownership of their industry publications. As a result, readers/subscribers (i.e., the association members) feel a sense of ownership that is not found in competitive, non-association owned media.
REACH MULTIPLE AUDIENCES OF WELL-INFORMED, ENGAGED ASSOCIATION MEMBERS
The “one-stop shop” concept has never been more true than when you work with Naylor for your b2b media buys. We produce and sell association media for more than 500 trade and professional associations throughout the U.S. and Canada – not only will you find advertising opportunities in print, but most of our association partners also work with our online division, NaylorNet, on their electronic media, and more and more rely on our events division, NaylorCMG, for exhibit sales and managing their trade shows and events. Naylor can help your agency target a national audience or pinpoint a specific region with an integrated media package - no matter the industry or geography, we put you in touch with the people you want to reach and develop a plan to fit your budget. Agency discounts are available through the Top Advertiser Program
For more information on integrated, association media packages, email or call 800-333-6002, ext. 3379:
